Preaching on Wax

After reading this book, I now understand again, but really for the first time, what it was that entranced me when first listening more than twenty years ago to the Rev. Gates, a moment that altered the course of my scholarly career since. Thank you, Professor Martin, for that. ~Church History

Although histories of American religion have focused on the relationship of radio to the growth of preaching in America, especially among white clergy, there has been no study of the impact of the phonograph on the development of black preaching in the mid-20th century. Martin draws deeply on record company archives to explore how the phonograph sermons of black Protestant preachers between 1925 and 1941 significantly shaped African-American religion and culture.... Martin's vital study contributes significantly not only to the history of religion, but also to the lively, ongoing discussion of 'race records' by African-American musicians in early 20th-century America. ~Publishers Weekly

Religion Publishing Update Fall 2014: In Profile: "In the early half of the 20th century, many black preachers discovered a new toolthe phonograph. Sermons recorded on vinyl (or, at first, wax) enabled them to reach beyond their local churches and market their sermons to other eager listeners. The records often outstripped the sales of those by popular blues singers like Bessie Smith and Ma Rainey, and while many preachers went to places like Chicago to get record deals, record company executives began traveling from church to church in the rural South in search of the next celebrity preacher. In Preaching on Wax, Lerone A. Martin illuminates this little-known chapter in American cultural history. ~Publishers Weekly

Martin has crafted a tight, well-conceived narrative that demonstrates persuasively how religious, commercial, and technological forces came together in the making of modern African American Christianity. Most important, perhaps, its crisp, accessible prose makes it a pleasure to read. ~Journal of American History

Eloquently recalls the at once triumphant and controversial history of Americas first recordings of black sermonic voicesan innovation that has transformed American religion, music, and the arts more broadly. Important and timely, Preaching on Wax insists that we reframe our understanding of the spiritual impulses, racial politics, and commercial influences that mediate a rich strand of African American religion. Indeed, this is a must read! ~Marla Frederick,Harvard University

One of the most richly textured accounts of the emergence of black consumer culture to appear in many years. Martin has made a significant contribution to our understanding of how the rise of 'new sacred commodities' during the first years of the 20th century profoundly shaped modern African American religion. Assiduously researched and full of startling insight, Preaching on Wax challenges us to rethink the sources of African American religious authority during the Great Migration. ~Wallace D. Best,Princeton University

MartinsPreaching on Waxis a beautifully written, well-researched book...Martins book also compels the student and scholar of African-American Christianity to re-think the relationship between black religion, popular culture, and commercial success. ~The Marginalia Review of Books